How many Shaoxing Huangjiu brands are there? (3)

Where are these famous wineries now? How did Gu Yue Long Shan and Kuai Ji Shan develop? After the founding of new China, Shaoxing established a new state-owned local winery. And Shenyonghe Winery and Yunji Winery became state-owned enterprises. Shaoxing Shenyonghe Company, which was established in 1956 as a public-private joint venture, is composed of 16 wineries, including Dingheyi Xinji Winery, Wanxing Winery, Guorenchang Winery, Fuji Winery, Huchunrong Winery, Gaochangxing Yanji Winery, Jinmaosheng Winery, Huyuanyuan Winery, Tongmaosheng Winery and Shenyonghe Winery.

In 1958, the state-owned Shaoxing Jianhu Changchun Winery was established in Shaoxing. Shaoxing Jianhu Winery was reorganized and established with Shaoxing Winery, Shenyonghe Winery and Yunji Winery and other wineries. During the cultural revolution, Shenyonghe changed its name to Dongfanghong Winery, Yunji changed its name to Dongfeng Winery, and Shaoxing Jianhu Winery changed its name to Shaoxing Winery and Shaoxing Central Winery.

In the 30 years from the founding of new China to the early stage of reform and opening-up, Shaoxing Huangjiu was under special management, and each branch of Shaoxing Central Winery focused on different markets. For example, Dongfanghong Winery (Shenyonghe) focused on Shanghai and other places, while Dongfeng Winery (Yunji) mainly focused on local market. The export of Shaoxing Huangjiu was controlled by China Import and Export Trade Corporation and supplied by Shaoxing Winery. And the export brand was Pagoda at that time. Therefore, Kuai Ji Shan, which is transformed from Dongfeng Winery, focuses on local markets now, while Shenyonghe Winery focuses on Shanghai and other markets.